A house in Winston-Salem for sale
Selling a fixer-upper home in Winston-Salem, NC

Winston-Salem is expected to rank in the top 5 boomtowns for real estate in 2022. Why not take advantage of this profitable market and sell your own house? With fixer-uppers being a more affordable and preferred choice among home-buyers, it is essential to know just how to sell one. The process may be slightly different than the usual way you may go about it. Here are 7 of our top tips for selling a fixer-upper in Winston-Salem, NC.

1. Make simple but profitable adjustments

You could make simple yet profitable adjustments if you want to maximize your earnings when selling your fixer-upper. Although not required, this can be quite beneficial. Now is the time to work on any unfinished projects you may have. For example, if you’ve always wanted to finish up your porch, you could give it a go and enhance your curb appeal. After all, curb appeal is the first thing potential buyers will see when they visit your property. Furthermore, you may declutter your space and give it a thorough clean to boost your property’s appearance and value. Just keep in mind that the most lucrative improvements should be given priority.

2. Know your targeted “audience”

Knowing who you are attempting to sell your property to will help you determine what needs to be done to attract many potential buyers. According to various sources, approximately 19,900 new residents moved to Winston-Salem throughout the previous ten years. This means you will be able to attract people of different ages and preferences. Luckily, one of the reasons why millennials are moving to NC and generally to this area is that they are looking for fixer-uppers just like your own. Such young people are coming here to find a place that needs a bit of love. So, why not give them what they want?

Based on the desired “audience,” you may share your home’s different values like its history, location, style, and amenities. People with children may be interested in nearby schools; entrepreneurs may look for a striving work environment, and seniors may look for a lovely home to settle down in.

3. Set a reasonable price

If you want the best chance while selling a fixer-upper in Winston-Salem, you must know how to price your house accordingly. Lucky for you (and many other people selling their homes), Winston-Salem’s home values have increased 24.6% over the last year alone. Currently, the median listing price of a home sits at $227,412, which is quite affordable in this part of the country. However, make sure to research different homes in the area and choose a reasonable price for both you and the buyers, depending on your home’s general appeal and value.

4. Be honest in your listing

Ruining the trust between you and the potential buyer is the worst thing you could possibly do. Therefore, be sure to always be truthful about any true drawbacks your fixer-upper may have. For instance, if your home has fire damage, be honest about what needs to be addressed when they take possession of your property. Chances are that the inspection they will surely hire will list all of its flaws, making you seem dishonest. However, also be honest and showcase all of its good features. Boast about the renovations you’ve done, the amenities they will immediately have after the purchase, or any other quality you deem fit.

5. Avoid fees when selling through a platform

While selling a fixer-upper, you’ll want to maximize your profits, which means you must minimize your expenses. Of course, there are some fees you simply cannot avoid when selling property in North Carolina. However, certain fees like those when selling through a platform can be avoided. Make sure you know the amount you may need to pay if you use brokerages. Knowing where your money is going and how much is key. Research different agencies in Winston-Salem and choose one that works for you. Additionally, we suggest choosing a flat payment rather than a commission since this may help you save some funds. 

6. Get professional help

One of the most beneficial tips for selling a fixer-upper in Winston-Salem, NC is finding a professional who can help. Anything done with someone by your side is likely to be completed quicker and with more success. If you’re looking to optimize the process of selling your home, then you must contact someone that can help. Such assistance may take many different forms, like a local real estate agent who is well-versed in the market and your options. Before hiring them, be sure to ask them the right questions and to comprehend the extent of their assistance. After all, they will be your right-hand man throughout this stressful task.

7. Be patient

Last but not least, you must exercise patience throughout the procedure. Selling property is a challenging process, and doing so for a fixer-upper can sometimes be even more difficult. Even though the market in Winston-Salem may be flourishing, it doesn’t mean you will be able to sell your home quickly. A house in the area spends 38 days on the market on average. However, you might have to wait longer in some circumstances. All of these tips will be able to assist you; however, they are not miracle workers if you’re not doing your best. So, take your time, work on your home, place it on the market when the time is right and never lose hope.


Even though selling a fixer-upper in Winston-Salem is challenging, you can succeed with some assistance. You can get the best results if you put your best effort into preparing and marketing your home. But you must be truthful about the condition of your house. When selling a fixer-upper, trust is crucial since you don’t want to catch potential buyers off guard with problems they’ll have to solve after buying your house. A little boasting will go a long way. Lastly, get professional help if needed and remain patient throughout. We wish you all the best in your endeavor.

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